Our Approach
The members of White Fox Group offer expertise from different industries and backgrounds. Our skills compliment one-another while lending support to our real estate clients.
Our Story
While real estate may not be the "oldest profession" (yes, pun intended), it certainly has been around a long time. And, it is a major segment in our economy. Properly implemented, real estate should be a component of everyone's portfolio.
Meet Our Team
Steve Herb
Founder & Lead Real Estate Specialist
With professional experience spanning over 40 years in the real estate industry; Residential, Investment, and Commercial Real Estate sectors, holding a degree in "Real Estate and Urban Land Economics", and "Finance" from “The” Ohio State University, plus having professional experience in business brokerage, Urban Redevelopment, New Media and New Technologies, Advertising and Marketing, Steve offers his clients a robust set of skills that only comes from education, time and commitment.
Side-Note:
Unfortunately, here in the U.S., we do not teach our children to be good negotiators. Why not? Largely due to how our business models are structured; when you walk into the local grocery, or WalMart, or to buy your gas, everything has a price sticker. You pay that price, or walk out empty-handed.
One generation after another, we have lost the skills to negotiate.
Steve learned the basics of negotiating by accompanying his father to local pawn shops…the same places where his father learned from his grandfather many years prior.
Yep…if you want to learn about negotiating, visit a pawn shop and show a little interest in an item, then shake your head and walk towards the door. They will almost chase you down the street to close the deal as they cut their price. Nothing wrong with this. This is business, and business has to be flexible.
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Christine Swindells
Certified Public Accountant